Marketing for Creatives

So, in the previous post, Winner Winner Chicken Dinner, I told you about how I’ve been getting lucky lately (pun, lol) Well, this week I’m back to share with you how I’ve been getting along, after reading:

This book was easy on the eyes, with it’s pretty photos injected into it. It was an easy read and really helped me tap into the core values that I want to portray in my art brand. For artists, this can really be a difficult thing to do… Especially, when we just want to make art. But…

If we want to make a business out of our art, it’s very important to consider the business side of things. (CLICK TO TWEET)

Some of my core values I tapped into are:

  • Creativity
  • Being genuine & honest
  • A sort of Wanderlust in my art
  • Reliability
  • Courage
  • Intuitive (seeing trends early)
  • Leading the way
  • Outgoing in nature
  • Impactful
  • Inspiring
  • Nature loving

The business ideas, in the e-book, are easily translatable into real life use. I love that about it. The section on Trust really helped me to understand the bigger picture and the other areas showed me where I need to make adjustments.

April really spoke to my creative side, getting me to be thoughtful & creative, in my own business. I also liked that it didn’t have a lot of fluff. I don’t have time for that.

I’d rather be creating! (CLICK TO TWEET)

Speaking of time, I felt like it took no time at all, to go through the book, to get some ideas. I feel comfortable that I won’t be wasting precious time, when I want to come back and implement more ideas.

This book got me thinking about how companies have brands, and how they protect that brand. When we are working with large companies, our art becomes part of that brand, in a sense. So, it’s important for us to recognize that and the importance it has for that company.

After reading ‘Marketing for Creatives’  I have lots of new ideas to implement, but first I have to fill my portfolio!

Final Note: I am not being rewarded for doing this review. I simply did it because it’s a great book, that spoke my language. If you would like more proof reviews, check out With a K: Writing Services. There are much more detailed reviews on her blog.

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